Their Practically Givin’ them Away!

By their, I mean Microsoft… By them, I mean the Xbox 360 HD-DVD players. It seems that Microsoft has dropped the price of their HD-DVD player by $50 bucks… Gee I wonder why? It wouldn’t be because Blue Ray has won the HD DVD battle? Or is it that the next generation Xbox 360’s may have the player integrated? Who knows, but I just read an article on Gamespot.com about the discount price, and I think the price will drop even more. Check out some excerpts from this article:
Today, Microsoft announced that the HD DVD add-on for the 360 will cost only $129.99, at steep $50 across-the-board drop from its previous $179.99 price point. The move comes two months after several retailers already dropped the add-on to $129.99 unilaterally.
Is Microsoft’s move a sign of further support for the format? Or does it betray a desire to clear off its stock of the peripheral before Universal and Paramount’s HD DVD deals expire? According to Microsoft, it is most definitely the former.
“This move is based on continuing the success of HD DVD in the market and responding to consumer demand as experienced during the fourth quarter and Toshiba’s recent price moves which increased their player sales significantly,” a rep for the company told GameSpot. “Clearly pricing is the most critical determinant in a consumer’s purchasing decision and we’re simply responding to the market. Also, given the production efficiencies inherent in the HD DVD format, we’re able to suggest more cost-effective pricing, especially as sales volumes increase.”
My brother gave one of these players over the holidays and it’s cool and everything, but… Will there be HD-DVD’s in the future? Oh well… I guess if you think about it, in the near future everything will be VOD… Even video games. So HD-DVD’s in my mind will be obsolete before we get used to them. All we need is more compression and more bandwidth… It’s coming! Ya douche!
Here’s the band Every Time I Die gettin’ funky!
Technorati Tags: Microsoft, Xbox 360, HD-DVD players, Blue Ray, retailers, Universal, Paramount, fourth quarter, Toshiba, GameSpot, consumer, market, VOD, video games, compression, bandwidth





